Passionate about the art of brewing beer, Chadlington Brewery took their inspiration from the glorious Oxfordshire countryside to create a golden ale as their first beer to launch. Brewed using only natural ingredients with a secret combination of hops and malt, it’s packed full of Cotswold sunshine with hints of citrus and a lingering malt. We created a modern, yet classic logo and the triangular device is an abstract link to Oxfordshire’s iconic Red Kites that are regularly spotted in the village of Chadlington in West Oxfordshire, where the brewery is based.
Launching with their first beer, called Golden Ale, we designed the beer bottle packaging, pump clips for the draft beer on tap, pint glasses, promotional literature, banners, polo shirts and of course, the website.
The feedback on the beer has been fantastic and as the repeat orders from bars, pubs, restaurants and shops roll in, we’re excited to be working with the Chadlington Brewery as they continue to expand their range of beers including Oxford Blonde and Oxford Blue. In Spring 2017 they were announced as the Official Beer of Oxfordshire Cricket, which now has its own dedicated Chadlington Brewery beer, called 1787.
Increasingly becoming known as The Oxford Beer, the Chadlington Brewery brand continues to go from strength to strength with the new custom-built brewery in Chadlington and the launch of their first lager called ‘Boat Race’ which launched in March 2018 on Boat Race day and of course, we were all cheering for the Oxford University rowing teams.
“Wetdog Creative was engaged by Chadlington Brewery to design and deliver all our branding and marketing materials for the launch programme of our new brewery. This was no small ask, and from the very start they provided insight and challenge that generated a huge amount of additional value. Always there to help, they started as they meant to continue with face-to-face meetings, and helped work through early thoughts to quickly develop a clear brief and realistic plan. The continued edge and insight brought to the work was tremendous, as was the standard of the work produced, they gave us complete confidence that the major branding aspects of our business were in safe hands. Feedback on both our beer and our brand has been tremendous. From a branding perspective, I genuinely doubt anyone else would have brought the blend of empathy with our brand requirements, external insight and healthy challenge. Great to work with and deeply impressive. They are part of the team – no doubt.”
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