Straight away we loved the name Little Cow for a company that makes wedding and celebration cakes as it was so unusual. This brilliant (and brave) name gave us a fantastic opportunity to create a quirky and fun brand identity.
Quite by chance we chose the polka dot theme for the print materials and website visuals only to find out the owner was crazy about polka dots – great minds think alike! The polka dot pattern and colours formed the strong identity around the logo design. The combination of a strong logo and identity together is what makes a brand. A logo design on its own is not a brand.
For Little Cow Creative Cakes, a big part of the wedding cake consultation process is the opportunity for the client to sample the cake fillings and Little Cow wanted this to feel like a special occasion. We came up with the idea of a beautifully simple cake sample box, which is sent to the client containing two sets of different cake filling samples, each wrapped in branded, food-safe tissue paper and tied with a polka dot ribbon. You can’t help but feel a little bit special when you open the box, we certainly did and we’re already married!
“Wetdog Creative has been professional and friendly throughout. We were thrilled with our design concepts and felt they had really understood what we wanted from our brand following our initial design meeting and helped steered us in the right direction for our business. They have an excellent approach to customer service going above and beyond to help develop our brand not just from the web and marketing side but also through to packaging ideas and general business advice. We're so proud of our brand and always get complimented on it and we couldn't recommend them enough.”
Owner of Little Cow Creative Cakes - littlecowcreativecakes.co.uk
